The auto advertiser used New Balance 610v2 Mens
Find out more about cross platform newspaper advertising here.
Download our 2011 reportAutomotive Snakes Ladderswhich explores the complex purchase process and its implications for newspaper advertising, New Balance Yacht Club
ï»¿Hyundai does cross platform
In a game changing development in New Balance Us Navy
Hyundai New Balance Encap Grey was able to secure the one day buy out by taking advantage of the new 'MetroBlock' advertising initiative that enables advertisers to secure premium placements in newspapers across print, online, mobile and tablet platforms for an entire day.
especially the opportunity to engage with consumers on an emotional level.
Advertising across platforms is a great way for brands to engage with consumers, delivering tailored communications that appeal to the mindsets they occupy during various parts of the day.
cross platform media buying, Hyundai became the first advertiser to "own" every available premium position and format across Fairfax Metro Media mastheads for the day.
the Metro Block to launch the new generation Hyundai i30 under the branding "Free yourself". They owned every key environment across two Fairfax major metropolitan mastheads, giving Hyundai the perfect means to reach a broad and relevant audience across multiple touch points in a single day.
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